Women nowadays are more eager to take part in beauty pageants compared to years ago when organisers engaged nominators to obtain contestants.
Beauty pageant consultant Anna Koh said there was a 20% increase in voluntary participation in such contests in recent years.
“Based on inquiries through the Internet and in person, the number of those interested has gone up,” said Koh, a winner of a pageant in the 90s.
She said the participants were open minded and did not focus on winning but concentrated on learning lessons during the grooming process.
“Many of them took the opportunity to learn the cat walk, grooming and personality improvement,” she said, adding that the attitude contributed to a more enjoyable experience.
Koh said that many women built self-confidence in beauty pageants as they learnt the proper way to present themselves before a crowd.
“Some of them have become successful businesswomen and others have excelled in careers,” she said. he said the contestants were graded on various aspects, not just their stage performance as seen on TV.
“They are evaluated on how well they blend in with other contestants, how they behave during outings and even the tidiness of their bedrooms,” she said.
Asked how she rated Malaysian contestants, Koh said she would give them 7 on a scale of 1 to 10.
“They can communicate well and some have done well in competitions such as Miss Model of the World 2006 and Miss Malaysia World 2006,” she said.
Koh said the journey to success was not easy and some may win only after a few years of training. Beauty pageants are not just about beautiful faces and perfect bodies,” she added.
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